The European Commission has fined Google for misuse of power, the world-renowned technology juror, which has not previously been fined a company that has been fined for such a large amount of money, according to the BBC.
The complaint against Google is that they are taking advantage of the dominance of Google in the search engine of the Internet.
It is said that when people go to buy something on the internet, a service called ‘Google Shopping’ is presenting the list of their own choice to the buyers first.
But Google was doing it by trick?
For this they are using a service called Google Shopping.As you search for any product on the internet, the pictures of all those things, the price, which stores are available, the comparative score of which customers like the most - these are presented to you by Google Shopping.
Where is the problem in this? The problem is, this result of your search is not just ‘normal’. Next to it you will see ‘sponsored’, which is the company you see before others - they have paid Google to get this opportunity.
If you don't ‘scroll’ to the bottom of the list You won't see the same things made by other companies, and Google Shopping ads include product prices and pictures - but not in the advertisements of others, but here they are creating an added attraction.
The EU has been investigating the activity of Google Shopping for the past 7 years, after the allegations were made by Microsoft, including Microsoft.
The European Commission ruling said that the way Google is taking away the opportunity to compete for others will have to be stopped within 90 days. If Google does not do so, they will be fined another round.
Google has hinted that they could appeal against it, European Union Competition Commissioner Margaret Vestazar said what Google is doing is a violation of the EU law.
‘This is robbing other companies with their quality and creativity, and depriving the consumers of the competition from the competition,’ he said.’
Richard Stables, the chief executive of an online shopping company called Kelku welcomed the verdict.
He said that many companies have been affected by the illegal activities of Google, traders and buyers.